Plan B Access Update: Changing Retail Prices and Expanding Campus Distribution
Emergency contraception pricing in the United States reflects two divergent access realities. Commercial drugstores continue to treat brand-name levonorgestrel as an urgent, price-inelastic convenience good, capturing high margins from buyers operating under strict deadlines. Conversely, student coalitions, university health administrators, and public health clinics demonstrate that identical doses cost mere dollars to produce and package at scale. As more states authorize pharmacists to write counter prescriptions and automated campus distribution expands, out-of-pocket costs for emergency contraception continue to split along institutional lines.
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